Fundraising has always been a primary source of income for many organisations such as community groups, sporting clubs, and the Parents and Friends (or Parents and Citizens) Associations of schools. With restricted financial aid from governments, most of these establishments wouldn’t be financially viable without the special and tireless fundraising exploits of their members. For instance sporting clubs charge membership fees but with costs ever growing, it would not be feasible for them to exist financially without fundraising.
The types of fundraising opportunities nowadays are many and varied. There’s a plethora of fundraising entities about going to try and entice organisations to utilize their services. From selling bottled water, wrist bands, homewares, clothing, jewelry and show bags to equine riding, shopping tours and engraving bricks and pavers. The alternatives are truly amazing and seemingly endless.
Schools and sporting clubs have traditionally stuck by the period honoured ways of fundraising by selling donuts, lollies, chocolates and biscuits. Over the past few years, still, because of child obesity issues from poor eating habits and beneath working out, many of these formal fundraising products have started to fall out of favour with fundraising entities.
This has allowed the less traditional fundraising ideas to acquire a foot in the entranceways so to speak of this multi-million dollar industry.
So where do you turn to when you like to get moving with fundraising? Say for example your child is in their second year of school, and you have determined to grow more actively involved in the comings and goings of their school. You attend the first P and C Association meeting of the year, and you end up on the Fundraising Committee for the year. You want to impress your peers; you would like to do something positive for the environment and do the job successfully.
There are many factors why the school may need to fundraise. It might need funds for a few extra computers in the library, or new playground equipment or maybe they would love to see a roof over a new walkway. How you should behave, where to get rolling to raise the required funds? Nowadays the majority of people are turning to the internet.
The internet is now the most popular and powerful tool for locating details, much more widely used now than the local newspapers or the yellow pages. When searching for ideas or information, most people now do not consider any options other than the internet. There are many search engines for sale to the internet user, like Yahoo!, Bing, Altavista, Ask and Lycos. But by far the hottest search engine on the internet is Google.
ComScore is a marketing study company that provides marketing data and services to most of the internet’s largest businesses. According to estimates brought out by comScore at the end of 2008, Google ended the year with 63.5 percent market share of all search queries performed in the U.S that year! That’s a huge slice of the pie.
Google provide a Keyword Tool, which allows access to facts regarding the hottest search phrases used by internet users when searching on Google. The hottest search terms used on Google for fundraising are in point of fact fundraising, fundraiser, school fundraising ideas, fundraiser ideas, ideas for fundraising, fundraisers and fundraising ideas.
The consequences from these searches show a wide variety of sites that the user can access, the majority of them being fundraising directories that list many fundraising entities offering their services.
One of the best websites in these search results appears to be goldstar.net.au which is the web address for the Brisbane based company Gold Star Gifts and Stationery. This company supplies novelty stationery and gift items to schools, clubs and organisations Australia wide for fundraising purposes. They provide free delivery, no upfront costs, and the fundraising entity keeps 50% profit from the sales of their products. So if you’re looking for fundraising, fundraising ideas or ideas for fundraising, check out Goldstar today.
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